CSC 379:Weed 1, Group 2: Difference between revisions
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Opt-In is a term used when someone is given the option of receiving bulk e-mail when they are registering to some sort of database system. This technique implies a number of practices that will ensure correct ways of managing e-mail marketing campaigns. | Opt-In is a term used when someone is given the option of receiving bulk e-mail when they are registering to some sort of database system. This technique implies a number of practices that will ensure correct ways of managing e-mail marketing campaigns. | ||
[http://www.opt-in-email-marketing.org/ Opt-In E-mail Marketing] | [http://www.opt-in-email-marketing.org/ Opt-In E-mail Marketing] is a great resource for obtaining tips on e-mail marketing and reviewing other campaigns. | ||
=== Domain Authentication === | === Domain Authentication === | ||
Revision as of 23:30, 5 July 2007
Anti-Spam Techniques
Blocking Domains
The Earthlink Spam Blocker
Charging for Sent Emails
Opt-In
Opt-In is a term used when someone is given the option of receiving bulk e-mail when they are registering to some sort of database system. This technique implies a number of practices that will ensure correct ways of managing e-mail marketing campaigns.
Opt-In E-mail Marketing is a great resource for obtaining tips on e-mail marketing and reviewing other campaigns.
Domain Authentication
Weaknesses in the SMTP protocol have allowed spammers to remain anonymous by allowing them to "spoof" sender addresses. Domain authentication technologies would correct this and allow spammers to be identified.
Bounties
Spam bounties, or rewards leading to the arrest of spammers, have been considered by the US government. In 2004, Congress requested a report by The Federal Trade Commission which concluded that rewards between $100,000 and $250,000 would be necessary to make the program work.
The Goodmail Approach
Escrow Bonds
Links
Group Members: